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Toby Mac Doesn’t Stop! He’s Back with Another Hit

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For the first time in over five years, tobyMac is back at No. 1 on Billboard’s Hot Christian Songs chart!  This time, he landed his return to the charts as a solo artist with his new upbeat single, “I just need U”.  In 2012, the 53-year-old’s sixth album, Eye on It, topped the Billboard 200.  Surprisingly, that was an accomplishment that a Christian act hasn’t reached since 1997!  Toby’s long term success leaves many asking how he does it.  A couple of the key players involved in the making of this latest single recently gave us a glimpse into their creative process when they explained to Billboard how the song came together.

Bryan Fowler, the producer of the single spoke about the writing process for the hit single:

“We sat on it, but it took a while to find the verses. I think we had 25 versions of the song to get to this point. But we’ve worked together for a while now and know how to pull the best out of each other. We got into a cool head space and did something we loved. [But] I don’t think either of us assumed it was going to be a single.”
Most artists never know where a song is going to go when they first get started.  It’s clear that even the Cheif Creative Officer of Capitol Christian Music Group had a few doubts about it’s success during the process.  But, his doubts didn’t last too long after hearing the completed single.  Read his statement below as he explained his concerns…

“There was something special about this [song], from what it’s saying to its emotional punch.  At the same time, it was a little dangerous, [because it’s] new territory for Toby.  You can never plan to release the biggest song of an artist’s career, or the biggest song in our format in a long time — they’re nice surprises when you’re doing good work.” – CCO of Capitol Christian Music Group

The success of Toby Mac’s single may have been a surprise to some.  But, his biggest fans didn’t seem surprised at all!  Toby has an almost cult following seems to jumps on anything he releases from his camp.  Whether he’s releasing his own personal content or something fresh from artists under his label, it’s like he can’t disappoint!  His fans are already locked in!  If you have ever been to a Toby Mac concert or seen the crowd reaction when he hits the stage, you know what I mean.

In addition, the 7 time Grammy winner (16 x nominee) continues to gain new fans of all ages each year, which clearly speaks to the fact that he and his team are doing many things right!  If there are any new up and coming artists who are wondering the secret to success and longevity, Toby Mac needs to be on their list of artists to study.

Toby Mac shares the Song Story for his new single, “I Just Need You”

Listen to the full single:

#ThrowbackVideo  “Keep Walking”

 

You can catch Toby Mac on the road as he continues the remainder of February and March on his “Hits Deep Tour”.
Click here for a list of dates and locations for this tour.

Watch The Tour Promo:

 

 

Tamara is the founder of ArtSoulRadio.com and a contributor for Ebony/Jet Magazine and other publications. She also works in TV/Film production and has a strong passion for the arts, community outreach, teaching and working with the youth. Learn more at www.tamarallyoung.com and follow her on social media.

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Events

Prayers Needed: TD Jakes Has Medical Incident In Church Pulpit

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This morning, TD Jakes appeared to have a medical emergency while closing his service in the pulpit this morning. Out of respect for the family and due to the video being triggering, we will not show the full video. But, we will say that his team came to his aid right away as the congregation began to pray.

We ask that you join us as we pray for his full and quick recovery as we also pray for his family and everyone present at today’s service.

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Pastor Mike Todd Introduces “Transformation Worship”

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New York Times bestselling author Pastor Michael Todd introduces the first collective from REPRESENT Records, TRANSFORMATION WORSHIP. Birthed out of the Transformation Church in Tulsa, OK, Transformation Worship seeks to represent God, with a kingdom sound, for transformation in Christ. The first single from TRANSFORMATION WORSHIP, “Overflow” features Stellar Award winner Todd Dulaney and is available now wherever music is sold and streamed.

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“Overflow” was first heard worldwide at the 2022 V02 Conference held at Transformation Church – becoming a viral success on social media. Now listeners can relive the fan favorite with a reimagined version of the song, now featuring Todd Dulaney. “Overflow” is a bold life affirmation that will be the brand-new anthem of 2024.

Since its inception in 1999, worship has remained a cornerstone of Transformation Church’s beliefs and values. Under the visionary leadership of Pastor Michael Todd, who assumed stewardship of the music ministry in 2010, worship at Transformation Church has continually evolved, guided by a prophetic vision of global impact. Transformation Church invites those around the world to join them on the journey of spiritual transformation, where worship transcends mere ritual to become a lifestyle.

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ArtSoul Spotlight

Jor’Dan Armstrong & Adia Team Up for Chicago Stop of New Tour!

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Chicago is headquarters for the ArtSoul Radio team. So, you know we had to hook up our home city with this news! On Wednesday, January 11th, Jor’Dan is bringing his full band and team all the way from ATL to the Chi this week! And he’s bring the incomparable Adia with him! DON’T MISS IT!

This is the night out you’ve been looking for! Hosted at the City Winery in the West Loop, this location will already have the vibe set. Come ready for a night of Gospel Soul with R&B vibes, good food, great atmosphere, a full band, DJ and an all around amazing experience with some of the best people in Chicago.

This is the “night out” to kick off the New Year you’ve been looking for! It will definitely give you the kick you need to help finish off the work/school week and inspiration for year! Tickets start at only $20. So, get your friends together, put on your best outfit and come through!

EVENT DETAILS:

Location: City Winery 1200 W Randolf, Chicago, IL 60605
Time: Show starts at 8pm CST
Cost: Cost starts at $20
Purchase Tickets here: Click here to buy your tickets



ABOUT JOR’DAN ARMSTRONG

Jor’Dan Armstrong has been a leader in the genre style of Urban Christian Inspiration with the R&B sound for over 8 years. He is multi-nominated and award winning artist and his latest single “Call” featuring Erica Campbell recently hit #1 on the Billboard charts! This is his second single to have Billboard success. His single “My God” hit #1 on the Billboard charts and remained there for several weeks!

Jordan has been a leader in this sound for almost 10 years. We are excited to have him coming to our home city this week!

This style has had many names over the years such as Gospel Soul, Gospel Neo Soul, Christian Soul, R&P and the latest trending terms such as Christian R&B and Urban Inspirational music. Jordan has been a leader in this sound for almost 10 years. Now he’s taking it all to a city near you via his “Church Girls Love R&B” tour! Named after the title of his latest album, Church Girls Love R&B, Jor’Dan is using this tour to continue to help continue to build the Urban Inspiration genre by featuring key leading vocals in every city.

ABOUT ADIA

Award-Winning singer/songwriter ADIA, has just released her newest album, Hold it All Together. Famously known for her collaborations with some of gospel music’s biggest names including Pastor Mike Jr.Kierra Sheard, and Deitrick Haddon, ADIA is one of the industry’s fastest rising stars.

Her newest project, Hold it All Together is sleek R&B sound that gives a new take on what gospel music can be presented to the world. When asked about her inspiration, ADIA says, “This is a very special transparent project for me. I really dug deep on this project as a songwriter. I share my pain, joy, insecurities and liberation.” She continues, “I invite the listener to have a glance at who God has been to me and hopefully empower them to believe that God can ‘Hold it All Together’ for them as well.”

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